Senior Care Content Specialists

Is Your Senior Living Traffic Falling?

We often get emails from potential clients asking us to solve a traffic problem. For some, it’s because their site has never ranked well. But for others, it’s a senior living website that has been losing traffic. It’s rarely the quick fix providers are seeking. Because so many senior living companies have pumped up their […]

Mobile Friendly Assisted Living Content

Have you ever answered a phone call not intended for you and ended up having a great conversation? It happened here at SCCS last week. A woman called thinking we could make recommendations for an assisted living community. While our team is something of a walking competitive analysis on a nationwide scale, we stay out […]

Content Touches Needed to Generate Senior Living Lead

Content touches…. It’s a topic we discuss often among our team members and with clients. Just how many pieces of content does a senior or their family have to touch before they really start to see you?  Our crew is old enough to remember when senior living leads were primarily generated offline.(Yikes!) Industry sales trainers […]

What is Senior Living Pillar Content?

With so many aging services providers working to up their digital presence over the last year, the online competition is more ferocious than ever. One strategy that might help propel you to the top of the search engine results page is to create pillar content. What the heck is pillar content, you might be asking […]

Senior Living SEO: Does It Help to Optimize One Page?

We’ve heard from more than a few small to mid-size independent and assisted living providers in the last year who are struggling to improve their site rank. Money remains tight for most marketing teams—obviously—because of the COVID-19 pandemic. But, the need to drive more digital referrals is stronger than ever. People we’ve spoken with know […]