Senior Care Content Marketing School? We are just dropping in for a minute today to ask our followers for a quick favor… Over the past six months, we’ve had quite a few senior care partners and potential partners try to convince us to create an online training program. One or two classes to help our […]
The Senior Care Keyword: It’s Not Just “Home Care” and “Assisted Living”
We are back this week with another 10-Minute Senior Care Content Marketing Tip! This time around we are sharing a chat I had with Lana from SEER Interactive. She works with the marketing team at Griswold Home Care. Lana graciously agreed to talk with me to share a few home care content marketing tips. I’ve […]
Senior Care Content Marketing Round Up
Time for Another Round Up! So we’ve been slacking on sharing our favorite industry articles. But that doesn’t mean we aren’t reading and keeping up. It just means its summer and well… we are taking a little time to enjoy it! By popular request, here are a few of our content marketing, social media, home […]
Summer Fridays with the Senior Care Content Team
On the Road North Again Yep! It’s that time of year again. The team at SCS is fortunate enough to be able to head to Northern Michigan in the summers and work remotely. We look forward to it all year long as we are beating back snow drifts, sliding around town in the ice and […]
What Drives Home Care Growth?
I recently had the opportunity to talk with the team at Home Care Pulse about the 2015 Private Duty Benchmarking Study. For those of you unfamiliar with it, the study is conducted by Home Care Pulse and the Home Care Association of America. It is an annual survey of every aspect of the home care […]
Ode to Letterman: Top 10 Ways to Build a Senior Care Audience
The end of an era in late night television is upon us. Tomorrow night is David Letterman’s final farewell. We share the same birthday, Dave and I, albeit a few decades apart. While I love both the Jimmys and watch them regularly, I’m still a fan of Dave’s smart*ss humor, his spot on timing and […]
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