Senior Care Content Specialists

Senior Care Content Round-up

We thought it was time to share another round of SEO and senior care content resources with our assisted living, in-home care and senior care colleagues this week. Here is what The Senior Care Specialists have been reading lately… We hope it helps you continue learning more about content development and in-bound marketing. As many […]

How to Perform a Senior Care Content Audit

Are you already feeling the pain of the end of the year time crunch? We definitely are. As the calendar year winds down, we’ve been helping many of our senior care clients and partners perform content audits. It is a fairly comprehensive and—Yes—kind of painful process. But like adding kale and spinach to your perfectly […]

Senior Care Content Planning for 2014: Building on Client Success

  Are you busy finalizing plans for 2014? Us too! We are in the final stages of putting together content plans for each of our senior living and aging services clients. We’ve been evaluating what senior care content is connecting with the families of older adults and what changes we need to make. All while […]

Senior Care Content Round-up: Hummingbird and Other Google Updates

As promised, we have pulled together a list of articles on the recent Google updates and algorithm changes to share with our friends in the senior care industry. Warning! If you aren’t a techy, you may need a chocolate martini or a glass of hard cider to get through this… Here are a few excerpts […]

What Google Changes Mean for Senior Care Content

6 Ways to Create a Senior Care Conversation with Google Searchers As Google celebrated their 15th birthday last month, it was obvious they were busy with more than just party horns and noshing at a cupcake bar. They’ve made more search changes lately than any other time in recent memory. We’ve been canoodling on all […]