Today we are once again tackling a topic we started last week. We talked about making sure your senior living content strategy doesn’t overlook families who have placed a deposit or are getting close. If you missed it, you can check it out here… This week we are moving on to discuss those critical first […]

Many of the websites we see have a senior living content strategy that focuses only on the top of the funnel. (While we aren’t necessarily onboard with referring to content in terms of a funnel, we know much of the senior living industry uses that terminology.) Attracting and engaging families early in the process is […]