This week we are taking time out to celebrate National Assisted Living Week! Each of the members of our team has had the privilege of working with older adults and their families for many years. A special salute to our friends and colleagues who continue to improve and enrich the lives of seniors every day. […]
What We Know About Senior Care Decision Makers Online Behavior
We talk a lot about the senior care decision journey and adult children around here. The “who, what, how and where” questions that we use offline need to be answered with our online senior care content audience, as well. Here are a few of the questions we routinely find ourselves answering: Who are […]
Christmas in July: Is Your Assisted Living Content Ready for the Holiday Rush?
I’m dreaming of a white Christmas. Seriously. A sprinkling of the white stuff sounds better than the near triple digit heat wave we have here in Ann Arbor. And much like retailers who are gearing up for the holiday rush, so too are we at SCS. Those of us who are veterans in the assisted […]
Creating a Senior Care Content Hub
The trials of redesigning a senior care content site I am in the process of updating our website. Whimper. Sigh. Wail. As much as I love this whole process of creation, I have to restrain myself from poking a stick in my own eye as I tackle this again for my own business. Yes, I […]
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