As many of you know, team SCS is proud of our Michigan roots. While we did a lot of moaning and groaning when this past winter broke all records for cold and snow, we really are cheerleaders for the Great Lake State. From the bottom of the mitten to the top of Birch trees scattered […]
Great Use of Digital by Home Care & Senior Living Colleagues and Clients
If you have been following our blog or any of those written by other SEO experts, you know 2014 is predicted to be the year of visual. We know from ComScore that video is one of the most highly consumed forms of online content. We also know the impact of that little Google-owned video site […]
6 Steps to Starting a Senior Care Blog
Are you suffering from Cabin Fever during this ridiculously cold and snowy winter? We definitely are! While we’re using the time to get a lot of work done we’re also climbing the walls a bit. This weekend when we were snowed under we perfected our recipe for making s’mores. No regular old s’mores for this […]
What We Know About Senior Care Decision Makers Online Behavior
We talk a lot about the senior care decision journey and adult children around here. The “who, what, how and where” questions that we use offline need to be answered with our online senior care content audience, as well. Here are a few of the questions we routinely find ourselves answering: Who are […]