And we’re back this week with another Ten Minute Senior Care Content Marketing Tip! As is the case with most of our blog article topics, this one comes from a question we receive often from senior living or home care clients and colleagues. How has the Internet Changed the Senior Care Sales Funnel? For those […]
Podcasts for On-the-Go Senior Care Marketing Managers
The Life of a Senior Care Marketing Manager… Senior care marketing managers who have worked at the regional or divisional level of an organization probably have more than a few things in common. We know which airports have the longest security lines… Hello Detroit! We know which airports have the best shopping… You will be […]
New Feature Series on Senior Living Lead Generation
We are excited to be kicking off a new feature on our blog this week! “A Conversation with…” will spotlight thought leaders in different areas of content marketing, SEO, SEM, and digital. We are hoping to zero in on people and companies that are doing great things with inbound marketing, especially those working in the […]
Creating Journalist Friendly Senior Care Newsrooms
So my peaceful afternoon of catching up on some writing projects yesterday was interrupted by a call from a cranky journalist/reporter/radio host/friend. He’s from a major news outlet and we’ve kept in touch over the past five-ish or so years since I was a guest on his show in D.C. He was looking for a […]
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