We’re popping in this week with a short but important reminder about the curse of knowledge. Our editing team has been working their way through two projects for short-term clients this month. The scope of work for each client was for our team to go through content created in-house and see why it wasn’t connecting […]
Create Compelling Senior Living Content Using Questions
We had an interesting email come our way last week. A prospective new client messaged us to ask what kinds of questions their team should be considering to make sure their senior living content is compelling. This actually came from a company that is on our waiting list and trying to tackle in-house content creation […]
Meeting Your Senior Living Audience With Content
Let’s face it, that big giant search engine we all spend so much time and effort catering to has made it more than a little difficult to know what kind of content to create lately. We don’t blame you if you are scratching your head wondering how you can possibly reach your senior living audience […]
Our Favorite Tools for Content Creators
Who doesn’t love a tool or app that makes their job easier? Our crew definitely has some favorites. And it seems like most of you are interested in using some, too. We get a lot of questions about what is and isn’t a good investment when it comes to content tools. While everyone has their […]
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