Have you heard of mobile-first indexing? For more than a year Google has been testing mobile-first indexing. Now the official word is they are ready to roll it out for everyone this spring summer sometime soon. What the heck does that mean for your senior living website? In a nutshell, it means that Google’s search […]
Re-Purposing Senior Living Content
Are you re-purposing your senior living content? We’ve talked about this topic over and over on our blog. From using blog articles to develop senior living e-books and guides to creating press releases, you can get a lot of mileage from re-purposing senior living content. One way we see our clients getting good results is […]
How Frequently Do You Need to Post to Your Assisted Living Blog?
Blog Post Frequency How frequently should you post to your senior living blog? This is a question we receive almost every week. And, quite honestly, it’s always been a difficult one to answer. Primarily because Google hasn’t been very straight up in providing answers. We know that Google likes fresh content to be added to […]
Creating Helpful Senior Living Content
Creating helpful senior living content requires insight. Every provider needs to create helpful senior living content. When we first begin working with a new client or when we are mapping content for existing clients, one barrier we often have to overcome is “assumptions.” After working in the industry for a while, many of us assume […]
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