Does your senior care content help families find you before they find a referral agency? Our industry is a buzz right now with the revolution that is taking place in referral service partnerships. More and more providers are opting out of all or all but a few key relationships with referral services. Referral agencies are […]
Top Four Tips to Help Build Senior Care Reviews Online
How to Convince Families to Post a Senior Care Review for your Community Reviews are an important part of the consumer decision journey. In past blog posts, we’ve talked about just how important they are and made a few recommendations on places to encourage families to post a senior care review: Google +, Caring.com […]
Sharing Content Resources with our Senior Living Partners
We Play Well in the Content Sand Box Is your InBox packed full of eNewsletters? Your Flipboard full of all of the great content you subscribe to and “mean” to get around to reading? It is a full time job staying on top of the rapidly evolving digital world. We know our senior living and […]
Are Senior Care Blogs the Best Way to Engage Families?
Starting the Family Conversation on a Senior Care Blog Those of us who have worked in public relations and marketing roles in the assisted living and home care industries know that keeping families engaged during the often lengthy decision process is a constant struggle. The line between being persistent and feeling like a pest is […]