The competition for page one on the senior living search engine results page is intense. Especially since the pandemic began and more providers turned their attention to digital marketing. In the past we’ve shared stats on why you need to be on page one. Like 25% of searchers click on the first search result presented […]
Senior Living Comparison Keywords
Over the past few years, most senior living providers have made content marketing a priority in their marketing strategy. As a result, the competition for keywords and phrases has gotten pretty intense. Whether it’s fighting for organic traffic or for ads, most companies are focusing on the same handful of words. Rarely do we ever […]
Donating to Mucinous Ovarian Cancer Coalition
For the second year in a row, we’ve chosen the Mucinous Ovarian Cancer Coalition (MOCC) as our charitable cause. It’s a 501(c)(3) our clients know is dear to our hearts. MOCC was founded by a wonderful lady named Rhonda, who happens to be the late sister of our organization’s CEO. (You can read Rhonda’s story […]
Should You Bold Blog Posts for Better SEO?
Remember back in the olden days when we were in college and used highlighter on every single page in our books? There was a fine line between highlighting too much and not highlighting enough of the important stuff. The same holds true when it comes to using bold on blog posts and web copy. We’ve […]
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