We are excited to be kicking off a new feature on our blog this week! “A Conversation with…” will spotlight thought leaders in different areas of content marketing, SEO, SEM, and digital. We are hoping to zero in on people and companies that are … [Read more]
Insight for Understanding What the Family Caregiver Needs
Our colleagues at Caring.com released the results of their 2014 Senior Care Cost Index survey this week. While the goal of the project was to measure the financial impact of caring for a senior loved one, the results contained more than just the cost … [Read more]
The Dilemma in Creating Engaging Senior Living Content
TGIF Everyone! I hope you are enjoying this fabulous fall Friday! After some Auntie Em like weather the past few days here in the Great Lakes area of the country, it's shaping up to be a beautiful weekend. Before we call it a week, the SCS team … [Read more]
Creating an Editorial Calendar for Your Home Care or Senior Living Blog
Planning the content calendar for an assisted living blog or a home care blog takes research, coordination and a thoughtful strategy. For clients of The Senior Care Specialists, it is a process we go through every quarter and on an annual basis with … [Read more]
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