Advice from the Experts at Senior Care Content Development We spend a lot of time here at The Senior Care Specialists talking about what to do with your senior care content. We thought it was time to share some of our best advice on what NOT to … [Read more]
Developing Great Senior Care Content is Like a Toby Keith Song
Great content is at the core of online relationships with families. Great senior care content needs to be a combination of three elements to succeed. It should be Educational – Informal - Conversational. Senior care content can help you build an … [Read more]
Senior Care Content & the Upcoming Google Changes
More Changes Coming from Google Cue the music… Ch…Ch…Ch…changes… David Bowie I think? I confess. It’s a bit before my time. But it works here doesn't it? Because more Google changes are in store for us this summer. The chatter in SEO circles has … [Read more]
Personas in Senior Care Content
To develop senior care content that engages decision makers, you need to understand who the decision makers are and what is important to them. One way we do that at The Senior Care Specialists is through the use of personas. They provide us with a … [Read more]
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