With over 60% of senior care searches beginning online these days, putting your best digital foot forward is essential. Not only does this content need to be well-written, it also needs to be polished and professional. No errors in grammar or awkward typos.
It’s equally important that your senior care message answers questions, educates families, and positions you as a trusted expert. This should all be done in a voice and tone that connects with older adults and their loved ones.
As a senior living or home care provider, your focus needs to be on the well-being of your residents/clients and the services you provide. Your time should not be spent looking for typos and knowing when to change commas to semi-colons.
That’s where our team can help…
Two-Step Process to Senior Care Editing
The SCCS team uses a two-step approach to editing every piece of content that leaves our hands:
- Grammar, spelling, and other fun stuff: The first set of eyes is our grammar police. They look for everything from verb forms to pronoun problems. They also check to see whether the links are working and if a client’s style guide is being followed to the letter.
- Senior care voice and accuracy: Another set of eyes reviews each piece for tone, empathy, and overall accuracy about senior care. This review ensures that you deliver the highest quality and most engaging content possible.
Let’s Talk!
Ready to learn more? Drop us a note to talk about your senior care editing needs…
