Senior living SEO is surrounded by myths and mystique. While there are a variety of reasons why, one is that people are too intimidated by the very notion of SEO to make time to learn what it is. Then there is the fact that SEO “experts” frequently disagree with one another. Even Google team members […]
Black Hat SEO and Senior Living: Another Scam
Once in a while we stumble across an SEO scam so egregious that we have to make our senior living colleagues aware of it. This black hat SEO scam is one of those… We’ve heard from a few of our clients that an SEO agency is making the rounds pitching “guaranteed” ways to improve your […]
Outbound Links Matter, Too
There’s always a lot of discussion about links when the talk turns to SEO and how you can pump yours up. While many senior living providers try to find ways to get other sites to link to their site, inbound links aren’t the only ones that have value. Outbound links play a role in telling […]
Naughty or Nice: Can SEO Help Your Senior Living Website Rank Better?
The black hat SEO guys seem to be making the rounds again. Unfortunately, their bag of “gifts” isn’t as much fun as Santa’s likely was. Every year or two it happens. Black hat SEO guys get their hands on a list of senior living providers and leadership teams and blast out email campaigns. It usually […]
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